The Margin Over Concentrate (MOC) online benchmarking tool helps Dairy Farmers to monitor herd performance. Assessing monthly milk production against variables like the amount of concentrate fed and allowing you to benchmark performance against your peers.
This campaign is supported by our partners in the, Department of Agriculture, Environment and Rural Affairs.
Recording data on your farm is important for many reasons. It’s often necessary for legislation, but also crucial for assessing business performance.
By recording data, you can take steps to make your business more sustainable, plan for the future, pass on information, seek advice, recognise trends, make necessary changes, and benchmark your farm against your peers and producer averages. The Margin Over Concentrate Online Tool makes all of this quick and easy.
MOC is available now via DAERA Online Services.
Each month, you take five minutes to enter a few figures for the previous month. There are three sets of figures required: Milking Status, Feed, Milk Details (See screenshots below).
These figures are then processed by the app and you can find out…
You can build up a picture of the herd performance over time so you can compare performance with this time last year. When twelve months of data has been entered, a set of annual rolling figures, based on your data, will be available.
These results are there to be discussed with your family, advisers, consultants, and other farmers. You can then base decisions on your data and make the best choices for your business. Each month you will see how you compare against the other anonymous farms on the system allowing you to benchmark your results
Jason McFerran, (Senior Business Technologist, DAERA), gave a talk to Dairy Farmers on benchmarking at a CAFRE Open Day in 2018. He described how the Greenmount Herd performs and how CAFRE use benchmarking to monitor the performance of their Dairy herd.